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Content creation

Content creation tools compared

Canva for design, Descript for video and podcasts, Grammarly for writing. Free tiers and paid plans, read on each vendor's page.

Prices checked October 14, 2026 By Credence Intel Research
Person in headphones writing in a notebook at a sunlit wooden desk
Photo: Huy Phan / Unsplash
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Canva

Drag-and-drop design for social posts, presentations and brand assets

Paid plans from$12/mo
Pro, billed annually
Free planSave from 16% billed yearly

Free plan: Free plan for one person, with 4.7+ million stock items and 1.6+ million templates

Good fit: Anyone making social posts, presentations and simple brand assets, starting free.

See all 4 plans and prices
PlanBilled annuallyBilled monthly
Free
per person
$0$0
Pro
for one person / month ($144 a year)
$12$18
Business
per person / month ($250 a year)
$20.83$25
Enterprise
custom
Custom–
Prices per month in US dollars, excluding tax, read on Canva's pricing page on October 14, 2026. "–" means the vendor does not show that billing option. Vendor pricing page
  • 6+ million teams use Canva (vendor)
  • K-12 schools and not-for-profits can get most premium features free (vendor)

Descript

Edit video and podcasts by editing the transcript

Paid plans from$16/person/mo
Hobbyist, billed annually
Free planSave up to 35% billed annually

Free plan: $0; 60 media minutes/month; 100 AI credits (one-time); 720p export; watermark-free export not included

Good fit: Creators editing video and podcasts by transcript, with a free tier and paid plans from $16 per person/month billed annually.

See all 5 plans and prices
PlanBilled annuallyBilled monthly
Free
per month
$0$0
Hobbyist
per person / month
$16$24
Creator
per person / month
$24$35
Business
per person / month
$50$65
Enterprise
custom
Custom–
Prices per month in US dollars, excluding tax, read on Descript's pricing page on October 14, 2026. "–" means the vendor does not show that billing option. Vendor pricing page
  • More than 6 million creators and teams use Descript (vendor)
  • Nonprofit/education: $12 per editor/month paid monthly or $8 paid annually (vendor)

Grammarly

Writing assistant for grammar, tone and AI rewrites

Paid plans from$12/member/mo
Pro, billed annually
Free plan7-day trial

Free plan: $0; basic spelling and grammar, tone visibility; 100 AI prompts/month

Good fit: Writers wanting grammar and AI rewriting help, with a free tier (100 AI prompts/month) and Pro at $12/member/month billed annually.

See all 3 plans and prices
PlanBilled annuallyBilled monthly
Free
per month
$0$0
Pro
per member / month
$12–
Enterprise
contact sales
Custom–
Prices per month in US dollars, excluding tax, read on Grammarly's pricing page on October 14, 2026. "–" means the vendor does not show that billing option. Vendor pricing page

Listed A–Z by default. We do not rank tools we have not tested, and no vendor can pay for position. Starting price is the cheapest paid plan per month, using annual billing where the vendor offers it.

Cost for a small team

All three charge per person on paid plans.

What will your team pay?

Move the slider to your team size. Totals multiply each plan's published per-seat price by your seats. Add-ons and tax are not included.

    Prices read on vendor pricing pages on October 14, 2026. Plans without a published per-seat price are left out.

    Quick comparison

    ToolPaid from (per month)Free planFree trialLink
    Canva$12
    Pro, annual
    Yes–Visit
    Descript$16
    Hobbyist, annual
    Yes–Visit
    Grammarly$12
    Pro, annual
    Yes7 daysVisit
    Prices read on each vendor's pricing page on October 14, 2026. Excludes tax.

    What the free plans include

    • Canva Free: 4.7+ million stock items and 1.6+ million templates. Pro raises that to 141+ million stock items and 3.6+ million templates for $18 a month, or $144 a year.
    • Descript Free: 60 media minutes a month and 720p export, without watermark-free export. Hobbyist is $16 a month billed annually.
    • Grammarly Free: basic spelling and grammar with 100 AI prompts a month. Pro is $12 a member per month billed annually ($144 a year).
    What happened to Canva Teams?

    Canva’s pricing page now lists Free, Pro, Business and Enterprise. Business is $25 per person a month, or $250 a year.

    Are there education or non-profit discounts?

    Canva says K-12 schools and not-for-profits can get most premium features free. Descript lists non-profit and education pricing of $12 per editor a month (monthly) or $8 (annual).

    Side-by-side comparison